FINDING THE BUSINESS MODEL THAT FITS THE CUSTOMER OF THE FUTURE

| March 28, 2019

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Netflix was born in 1997 as a new old company. Even at its inception, Netflix founders realized that its mail order DVD business model would rapidly be obsolete. It would need to use its opening model to fund a new model if it was going to survive.[i] Internet streaming was the future. As home internet connections grew faster, subscribers would hopefully shift away from DVDs and simply receive their content direct to their homes. In 2007, the streaming service launched. Netflix moved to a hybrid business model where viewers could choose to download movies or receive them in the mail. Netflix was then able to glean an unprecedented amount of data from viewers on how they like to watch television, often binge-watching through many episodes of a series. This helped them to define what kinds of content viewers might like, so in 2013, they further shifted their business model and they began producing their own original content. By 2018, Netflix had 3 million DVD subscribers and 130 million streaming subscribers. Netflix now spends $13 billion yearly on content development for 80+ shows.  And with that content they are now challenging traditional television including “the big 3” and cable, including HBO, for viewership, industry awards and more.

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Zavarovalnica Triglav, d.d

Zavarovalnica Triglav, based in Ljubljana, Slovenia, is the controlling company of the Triglav Group. Employing its expertise, experience and financial strength, it has provided protection for next generations of clients and their property over 115 years.

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Spotlight

Zavarovalnica Triglav, d.d

Zavarovalnica Triglav, based in Ljubljana, Slovenia, is the controlling company of the Triglav Group. Employing its expertise, experience and financial strength, it has provided protection for next generations of clients and their property over 115 years.

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