FOUR WAYS TO MAXIMISE THE VALUE OF CUSTOMER INTERACTIONS

RICHARD PRYOR | February 6, 2019

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This blog series has focused on the nexus between data, trust and relevance. We’ve looked at why life, pensions and investments (LP&I) providers need to build trust and we’ve talked about the huge upside for providers that can balance the risks and opportunities that data creates. Now, in this concluding blog, we’re zooming in on four ways for providers to harness data and technology to transform the quality of their customer interactions. None of these are futuristic. The technologies needed to deliver each of these outcomes are all available today.

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