Grow your marketing consultant business beyond your ZIP code

| March 19, 2019

article image
Expanding your marketing consultant business with clients outside your area can lead to lucrative new opportunities. In the digital age, it’s much easier to work beyond your ZIP code, but it does involve unique challenges. These tips can help you grow your consultant business by connecting with remote clients. Clients need a reason to choose you over the marketing talent they can find locally. Tell potential clients what you do better than anyone else by focusing on your unique skills. Businesses are more likely to hire external consultants if they’re specialists in a particular area of marketing, such as branding, customer relationship management, or digital content. Make your specialty clear in your company’s branding, pitch messaging, and communication with potential clients. Use highly specific keywords on your website so people looking for niche experts can find you in an online search. The best way to leverage your presence on the internet as a growing marketing consultant business is as a specialist.

Spotlight

CCMSI

CCMSI is a leading third-party administrator for workers' compensation and property/casualty self-insurance programs. Since 1978, we've successfully administered and provided claim services to individual and group clients, nationwide.

OTHER ARTICLES

5 Things Contractors Can Do About Insurance During Covid-19

Article | April 10, 2020

With the major impact of the COVID-19 outbreak, contractors appreciate the need for insurance coverage even more. You may be safely covered by Force Majeure and pandemic clauses in your policies. However, you may still be wondering how to deal with the associated costs related to the COVID-19 outbreak risks. In this article, let’s look at some of the steps you can take to handle your insurance position during the pandemic.

Read More

Does Business Interruption Insurance Cover COVID-19 Closures?

Article | April 2, 2020

Our clients are asking us: Do commercial property and, specifically, business interruption insurance policies provide coverage for COVID-19-related losses? As discussed below, it is critical that you promptly review your company’s policies, exclusions and relevant endorsements to evaluate whether your business has coverage in the wake of COVID-19. If appropriate, you should make a claim with your insurance carrier.

Read More

Digital transformation in the Insurance industry: are you there?

Article | April 1, 2020

The insurance industry is powered by vast and growing volumes of data and stands to benefit from eliminating the manual processes and workflows that other industries have already replaced. While the largest insurers can easily afford the new technologies and digital transformations necessary to stay competitive, smaller and mid-size organizations are struggling. If they don’t finish the task of transitioning away from paper-based, manual processes they risk falling behind and losing money.

Read More

Best Business Insurance for 2020

Article | February 26, 2020

Hopefully, you’ll never have to use your business insurance. But just like car insurance or health insurance, protecting your business from unexpected situations is crucial. However, 44% of small business owners don’t have insurance. This statistic is shocking. If you’re uninsured or underinsured, your company could potentially go bankrupt if something goes wrong, and you’re forced to pay out of pocket.

Read More

Spotlight

CCMSI

CCMSI is a leading third-party administrator for workers' compensation and property/casualty self-insurance programs. Since 1978, we've successfully administered and provided claim services to individual and group clients, nationwide.

Events