Q&A with Paige O'Neill, CMO at Sitecore

Media 7 | May 17, 2021

Darcy Shapiro, Chief Operating Officer, Americas at Cover Genius is a leader in the Americas region of a global Insuretech company with a demonstrated history of working in many facets of the insurance and technology industries. She is skilled in product development and innovation, portfolio management, underwriting, claims management, process design, compliance, legal, partnerships, strategy and implementation.

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MEDIA 7 | January 9, 2020

Sangram Vajre, Co-Founder & Chief Evangelist at Terminus is also an author and host of the podcast FlipmyFunnel. He is one of the leading minds in B2B marketing. MEDIA 7: What are you passionate about? SANGRAM VAJRE: Three things: Lead professionally. Grow personally. Love family. M7: Terminus has been recognized as one of Georgia’s 40 fastest-growing companies by ACG Atlanta. What factors contribute to this pace? SV: One of our core values is #OneTeam – which means we think and act as one team and know that if we treat our team right, they will treat our customers amazing. There are no great companies, only great people that make those companies.

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MEDIA 7 | December 5, 2019

Andrea Lechner-Becker, Chief Marketing Officer at LeadMD is an experienced Marketing and Sales Executive with a demonstrated history of working in the marketing and advertising industry. Skilled in Business Process, Marketo, Sales, Customer Relationship Management (CRM), and IT Service Management, Andrea is also a strong business development professional and a storyteller. MEDIA 7: What inspired you to get into marketing? ANDREA LECHNER: Frankly, not having better options. I originally attended the University of Wisconsin-La Crosse thinking I’d major in Archaeology. I wanted to be Indiana Jones! But, after visiting the archaeology building – i.e. the cold, dark basement of the science building – where a girl sat to piece together pieces of an old Native American vase, I knew archaeology was not going to be the right path for me. And so, without being good at science and a major in art or art history was unlikely to pay my bills, I decided to go into “business”. I originally registered as a management major, but took my first marketing class and thought it was more interesting and switched my sophomore year. That was pretty much it. I’d never been involved in business classes or DECA in high school – I didn’t really know what to do or what jobs in marketing were even possible. I dumb lucked myself into it really. M7: As a storyteller, do you relate the brand to a story or story to the brand? AL: Both? Neither? I think there are stories in every brand, because there are people working on the brand and people engaging with the brand and people using what the brand creates. People, most often a single person, are at the heart of great stories. You can start with the “point” of the story you’re trying to tell. Say you have a software that help accountants better create reports for board meetings. It’s likely you’ll want to tell a success story about an accountant getting promoted to CFO in part because your software helped better communicate their work product to the board. You could have the idea for that and go looking for that story in your customers. OR, you could hear that story, and say, “That’s amazing!” and share it with customers, partners and internal people. Stories are all around us – the most important thing is to keep your ears and eyes open for finding them.

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RISK MANAGEMENT, COMPLIANCE

Embroker | January 23, 2023

Embroker, the digital platform that makes business insurance radically simple, recently launched ONE by Embroker, a universal application that uses AI and machine learning to create industry-specific business insurance products. The streamlined procedure allows brokers and startup founders to acquire immediate quotations for a complete package of products by focusing on critical business information and eliminating the need for needless and redundant questions. Business owners prefer a one-stop insurance shop so they can focus on running their company. Commercial insurtechs offer many kinds of coverage but no assistance with product selection. Founders and brokers may search numerous sites to find the correct risk management solution, and even then, the coverage may not meet their demands. Insurance agents spend hours shopping around for policies from different companies instead of providing value-added services to their clients. This is hard on businesses and doesn't make the most of the broker's skills. Ben Jennings, CRO at Embroker, remarked, "Founders and business owners shouldn't be served a one-off, one-size-fits-all solution. When it comes to risk management, businesses need a strategic partner. To truly add value, insurtechs must provide a comprehensive suite of vertically-focused products that address all of their needs." (Source – Business Wire) He further added, "ONE by Embroker does just that. We provide a single-destination solution that replaces the traditionally complicated process through a universal application, generating quotes specific to the policies most appropriate for each business based on the broker or founder's inputs." (Source – Business Wire) As ONE by Embroker evolves to incorporate more policies for more verticals, the estimates will contain all of the coverage a firm requires, whether Embroker products are used or not. Embroker is revolutionizing the way businesses learn about, shop for, and buy insurance by launching the ONE by Embroker platform. Jonas Edgeworth, CTO at Embroker, stated, "Leveraging our data science capabilities, we've created ONE by Embroker as a universal application that can synthesize and combine products — enhanced with third-party data at scale — to provide a tailored suite of coverage for our customers' needs." (Source – Business Wire) "Essentially, this new technology platform is our growth engine, allowing us to quickly launch new products into the market moving forward," he concluded. (Source – Business Wire) About Embroker Embroker makes business insurance simple. It helps growing businesses save time and obtain the best coverage by combining technology and broker expertise. The company, a premier digital insurance brokerage, is transforming an $800 billion property and casualty (P&C) insurance sector. Headquartered in San Francisco, the company has offices in Chicago and Boston. Embroker has been named one of the innovators shaping the future of finance by Goldman Sachs and one of the world's most promising private FinTech companies by CB Insights.

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CORE INSURANCE, RISK MANAGEMENT

Risk Strategies | January 31, 2023

In a recent development, Risk Strategies, a prominent national specialty insurance brokerage and risk management organization, acquired Tanenbaum-Harber of Florida, LLC, a well-established insurance and risk management consultant for businesses and families. However, the terms of the agreement were not revealed. Tanenbaum-Harber, one of the largest independent retail agencies in South Florida, has its headquarters in Miramar (Florida). The company's history dates back to 1860, and today, it is among the most successful in the region. Tanenbaum-Harber of California, Inc.'s assets were also obtained as part of the acquisition. Headquartered in San Diego, Tanenbaum-Harber of California, Inc. provides support to developing businesses in the state. Scott Popilek, Atlantic Regional Leader, Risk Strategies, stated, "Tanenbaum-Harber brings another industry leading brand to our growing Florida team." He added, "They have terrific, highly experienced people and an approach to client service built and refined for over 150 years that perfectly aligns with our firm." (Source – GlobeNewswire) Tanenbaum-personal Harber's lines division, which helps families and individuals with their risk and liability coverage needs, has grown steadily in recent years, even though most of the company's business is with clients who want customized property and casualty insurance solutions. Fred Jove, President, Tanenbaum-Harber of Florida, expressed, "Given the long history of our firm, we wanted to find a partner that could provide a path for our people and business to scale both within the state and nationally." "Risk Strategies, having both a strong presence in key areas within our home state and more than 30 specialty practices nationally, presented both a great business and cultural fit," he concluded. (Source – GlobeNewswire) Over the past five years, Tanenbaum-Harber has seen substantial business growth in a competitive climate and challenging market conditions. The agency serves over 5,000 clients in wholesale distribution, real estate, security, hospitality, technology, and non-profit. About Risk Strategies Risk Strategies is a private, growth-focused national specialty insurance brokerage and risk management advisor. The company simplifies asset protection, benefits, and liability for businesses and individuals. Since 2018, its employees have ranked it as the 'Best Place to Work across North America'. Insurance Journal named it the 6th Fastest Growing Firm, 8th Largest Personal Lines Broker, 11th largest privately-held P&C Broker, and 16th largest US Broker for 2020. Risk Strategies is happy to be backed by one of the oldest private equity firms and a renowned insurance investor.

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CORE INSURANCE, INSURANCE TECHNOLOGY

Covr and Smart Choice | January 25, 2023

On January 24, 2023, Covr Financial Technologies and Smart Choice announced that they have teamed up to make Covr Pro available to 9,500 Smart Choice agencies thereby, enabling independent advisers to access Covr's cutting-edge digital solution. Covr Pro is a digital platform for independent advisers that gives them a number of benefits, such as an easy-to-use interface, competitive pay, help with application intake, and full case management (including electronic signatures and document delivery). With industry-proven transporters, there is no output requirement, and access is also immediate. Ron Alexander, Covr President and Chief Innovation Officer, said, "Covr Pro offers instant access to leading technology and comprehensive support that streamlines insurance transactions and improves client experiences." He further expressed, "We're thrilled that our digital BGA solution is now available to Smart Choice agencies and their advisors to help grow their insurance businesses." (Source – Cision PR Newswire) Covr Pro also comes with expert help from the Covr team as well as self-service tools and real-time rates from top insurance companies. Independent advisers who aren't insurance specialists can direct clients to Covr Assist for assistance with all aspects of coverage. Joe Fisher, Chief Operating Officer of Smart Choice, remarked, "Smart Choice is thrilled to bring Covr's state-of-the-art digital insurance platform to our agencies." He further remarked, "Insurance solutions are an important part of building business, and the Covr Pro platform makes the process fast & simple." (Source – Cision PR Newswire) About Covr Covr is a web-based insurance platform that makes it simple to safeguard the relationships that matter most. The company's embedded insurance technology enables financial advisors and their clients to research and purchase insurance from well-known life insurance companies without the hassles of the traditional process and, in some cases, in a matter of minutes. This is made possible through partnerships with financial institutions and other national brands. About Smart Choice Smart Choice has over 9,000 independent agents and 100 insurance carriers. It is the only no-fee program that provides independent insurance agents with top-rated markets, product training, and sales and marketing support. The company supports and markets new, former captive, and seasoned agents. Meanwhile, its no-fee program gives Smart Choice Agents access to its bimonthly magazine and business solutions center.

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