DECK 7 | March 23, 2020
Since the implementation of Data Protection Act in 2018, the approach behind the use of data has changed dramatically. Our clients and customers don’t just want a great experience, they also want to make sure they can trust us. Tweet This! And it makes perfect sense in the present time and space. But as data is considered a key factor in positive customer experience, the U.S. brands and agencies have found it to be increasingly complicated to earn customer trust while remaining compliant. In an article by John Snyder, CEO at Grapeshot, for Adexchanger, he says that the GDPR will remove 75% of third-party data and what’s left will be more expensive. This has caused the power dynamic between brands and agencies to evolve over time.
Oakbridge Insurance | September 17, 2021
Oakbridge Insurance Agency LLC (Oakbridge), one of the largest independent insurance and risk management agencies in the Southeast, today announced a new partnership with Snider Killingsworth Insurance & Risk Management (Snider Killingsworth) based in Griffin, Georgia. The partnership strengthens Oakbridge's footprint in Georgia, particularly within the growing Metro Atlanta region, and sets the stage for continued expansion in the Southeast.
The partnership provides both firms with access to a broader pool of resources, industry knowledge, and niche expertise across several specialty insurance offerings, such as specialized construction, non-profit, transportation and logistics, and retail.
We are excited for our partnership with Snider Killingsworth and how the combination provides expanded expertise and resources for our clients, At its core, our purpose is about helping people and we do that through providing our clients with the highest levels of service and expertise. By combining forces with Snider Killingsworth, we increase our ability to strategically support our clients with an expanded offering of solutions while also strengthening our already deeply rooted presence in the Griffin community.
- Oakbridge CEO Robbie Smith.
Founded in 1947 by Otis M. (Pete) Snider Jr., and purchased by Terry L. Killingsworth in 1983, Snider Killingsworth has long been known for excellence in client service, from listening attentively to client needs to providing comprehensive, straightforward, and thoughtful independent risk management solutions to advocating for client interests. In addition to aligning with Oakbridge's values and culture, the firm's existing carrier relationships and industry practice areas are a great complement to Oakbridge's offerings.
We are thrilled to become an Oakbridge partner and look forward to the growth and momentum that's ahead for our organization. This partnership will allow us to share best practices, create greater efficiencies and deliver even higher levels of value for our clients.
- Snider Killingsworth CEO Terry Killingsworth.
As an Oakbridge partner, Snider Killingsworth will maintain its office in Griffin, Georgia.
About Snider Killingsworth Insurance Agency
Snider Killingsworth is an independent insurance agency in Griffin, Georgia, that has been serving businesses, individuals and families in the southeast since 1947. Snider Killingworth offers personal and business insurance as well as general risk management and is affiliated with the Independent Insurance Agents & Brokers of America (IIABA) and its Trusted Choice program, as well as with the National Association of Professional Insurance Agents (PIA)..
About Oakbridge Insurance Agency
Founded in 2020 through the merger of four leading insurance and risk management firms in the Southeast, Oakbridge Insurance Agency LLC is a rapidly growing partnership model for firms seeking accelerated growth, access to capital and an expanded suite of resources with which to serve clients. Ranked a "Top 100" insurance brokerage by Business Insurance and Insurance Journal magazines, Oakbridge is now one of the largest privately owned insurance, risk management, and employee benefits agencies in the region. The agency has specific experience in the agriculture, bond/surety, construction, financial, health care, manufacturing, municipalities, non-profit, senior living and transportation industries.
HawkSoft | March 10, 2021
HawkSoft, the Oregon-based management system and insurtech provider, has introduced a new tool to eliminate double-entry on the web: HawkLink for Google Chrome. Insurance professionals often waste valuable hours and risk E&O exposure by physically re-entering client and policy information from their management system into carrier portals or other insurance websites.
As an extension for the most popular web browser in the world, HawkLink for Google Chrome enables agency staff to effortlessly auto-fill agency, client, and policy information from their HawkSoft management system into most websites compatible with the Chrome browser. HawkLink passes information from the HawkSoft management system into websites for quoting, policy servicing, digital payment processing, and premium finance. The intelligent tool adjusts as it memorizes where information is flooded to on specific insurance websites. Agents can share their field mappings back to HawkSoft to add to crowd-sourced database of mappings already available to all agencies.
The first iteration of HawkLink was introduced in 2003 as a toolbar on the then-dominant Internet Explorer browser. "There was so much rich data in our management system that we wanted to make available to use on company websites," recalls Paul Hawkins, CEO and co-founder of HawkSoft, remembering the genesis of HawkLink. The original toolbar and later dedicated browser version of HawkLink have saved HawkSoft agencies thousands of hours over the years. With the browser popularity shifting from Internet Explorer to Google Chrome, the original toolbar's efficacy needed a rethinking. "We knew it was time to give HawkLink some love," said Paul Hawkins, "and this was an opportunity to re-invent HawkLink with ideas that have come up over the years but that the old toolbar could no longer support."
Sean Hawkins, VP of Development and co-founder of HawkSoft, took on the challenge of redesigning HawkLink as a browser extension to Google Chrome. "Our Product and Development teams have made so much progress towards moving HawkSoft into the cloud," noted Sean, "that we could really innovate on how HawkLink works." This included making HawkLink an extension for Google Chrome, leveraging easier data accessibility through HawkSoft Cloud to increase the amount of available data, and making mapping websites a crowd-sourced and community-driven initiative. Sean explained, "crowd-sourced mappings was our Holy Grail for this version of HawkLink. With it, HawkLink for Google Chrome gets better every time a HawkSoft agency uses it to map a new website." HawkLink for Google Chrome has over 50 common and regional insurance carriers, financial services and government websites pre-mapped for auto-fill thanks to crowd-sourcing efforts by agencies and direct collaboration with the website owners. Dozens of new websites are being added every month.
For HawkSoft agencies, HawkLink for Google Chrome is cutting down the time it takes to navigate and use their company websites. HawkLink can launch multiple company websites at once, a powerful time saver for agents like Kelly Endicott of Ohio. "My staff and I generally know the three or four companies we might place a new client with, which is why we haven't felt the need to invest in a comparative rater," said Kelly. "With HawkLink, I can launch those websites in one go and make it through each quote process in a matter of minutes." For agents that understand where to place a risk, she observed, "HawkLink is the fastest way to get an accurate and bindable quote from a company."
HawkLink for Google Chrome is available with the latest release of HawkSoft, out now for all customers. The feature is available at no additional cost.
Since 1995, HawkSoft is a leader in management systems for independent insurance agencies that want effective workflows and a delightful experience for staff and policyholders. Created by independent agents, HawkSoft continues to evolve as a cutting-edge system that powers thousands of agencies. HawkSoft offers the following promise to insurance agents: your investment in HawkSoft will pay for itself in the first year.