Bluefire Insurance Implements’s Customer Engagement Platform

November 20, 2020

Bluefire Insurance Implements’s Customer Engagement Platform, a supplier of cloud-based, customer engagement solutions for the protection business, is satisfied to report that Bluefire Insurance (Bluefire) has effectively actualized the organization's Customer Engagement Platform.

Bluefire is an overseeing general organization (MGA) framed from an organization of viable offices offering a wide assortment of creative protection solutions over different states. The organization is centered around giving extraordinary items, top tier claims dealing with, and first class, customized administration. Bluefire was established through a progression of acquisitions which brought about the organization's business being run on different, dissimilar center administration frameworks.

"Our policyholder data was spread across a number of different systems,” said Lola Misicka, vice president of strategic project delivery at Bluefire. “ helped us to unify the customer experience under one platform and streamlined the customer journey for the Bluefire brand. It also gave us the ability to see all of our customer data consistently and immediately. Our customer behavior patterns and metrics are now available at our fingertips."

As a component of this implementation, had the option to illuminate Bluefire's requirement for an all encompassing policyholder solution. With various inheritance center frameworks and different sellers offering types of assistance, the customer venture was superfluously confounded.'s Customer Engagement Platform smoothed out the experience by connecting the entirety of Bluefire's current frameworks to give a solitary solution to customer engagement, including a customer entryway, coordinated voice reaction (IVR), repeating installments, electronic records, announcing and investigation modules, and that's just the beginning. The fast implementation was finished on-schedule, on-spending plan, and with no disruption to Bluefire's business cycles or IT assets.

"Bluefire needed an entirely new customer experience," said Steve Johnson, co-founder and head of product for "We provided a SaaS, cloud-based solution which enhanced their customer journey and didn’t require them to replace any of their existing core systems. It’s a relationship which we look forward to growing in the future." gives insurers a platform which interfaces and brings together customers, makers, and workers by means of any channel. Equipped for integration with any current center administration framework,'s Customer Engagement Platform changes the customer venture, improves interior capacities, augments capital speculations, and expands measure straightforwardness for protection organizations over all lines of business. quickens advanced transformation by giving a platform that works flawlessly with any framework, yet additionally makes a versatile well disposed client experience, and builds oneself help and engagement open doors for all protection cycle stakeholders.

About accelerates digital transformation for insurance organizations with a 360-degree suite of SaaS solutions built on a modern, cloud-based platform. The Customer Engagement Platform integrates seamlessly with multiple core administration systems and includes interactive voice response (IVR), policyholder and producer portals, direct-to-consumer sales, recurring payments, first notice of loss (FNOL), and analytics.


The automobile industry has continuously evolved over the decades but not as dramatically as the emergence of the driverless car. What still seemed like science fiction a few years back is now a reality. Along with the excitement and interest, the rollout of the driverless car is also having ripple effects across related industries.


The automobile industry has continuously evolved over the decades but not as dramatically as the emergence of the driverless car. What still seemed like science fiction a few years back is now a reality. Along with the excitement and interest, the rollout of the driverless car is also having ripple effects across related industries.

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