Claims, Insurance Technology

Simplifai launches world-first generative AI tool for insurance

Simplifai launches world-first generative AI tool for insurance

Simplifai, an AI automation solutions provider, launches Simplifai InsuranceGPT – a world-first custom-built GPT tool, fuelled by the company's revolutionary no-code AI-powered platform.

With InsuranceGPT, Simplifai has strengthened its end-to-end business process automation capabilities, providing enriched communication between insurers and their customers through the power of generative AI - delivering fast, concise, and accurate responses in a secure way.

While several insurance product providers have merely begun to integrate ChatGPT or Google Bard into their services, Simplifai's InsuranceGPT large language model (LLM) is the first to be trained specifically on information directly relevant to the insurance sector.

Gartner predicts the global market for AI software will surpass $135bn by 2025, with the banking, financial services and insurance sector constituting a massive 25% of that market. Yet, the insurance industry is still learning how to fully embrace AI and LLMs, such as ChatGPT. The technology holds the potential to radically transform the data processing and claims processes, but with several LLMs facing criticism around data security concerns and the inaccurate presentation of data, public LLMs are being labelled unsuitable to address the needs of the claims handling industry.

"Amidst an era where data security and accuracy have become paramount concerns, InsuranceGPT is our response to these challenges. Unlike public LLMs, our solution has been meticulously engineered with a strong emphasis on privacy and the precise presentation of data, thereby directly addressing the inadequacies flagged in the insurance claims handling industry. By providing an AI solution that is tailor-made for this sector, we're not just promising innovation, we're ensuring trust and reliability." - Vasim Shaikh, CEO India Operations at Simplifai

By offering the insurance industry's first custom, cloud-based, private Software-as-a-Service LLM, Simplifai can allay these concerns through:

  • Fitting into existing ecosystems - InsuranceGPT is platform-based and plugs into third-party services such as Salesforce and Hubspot, as well as industry platforms for claims management, pulling information from the often cumbersome and conflicting systems used by insurance firms for easy implementation and management.

  • Being ever vigilant about security – As a company, Simplifai is committed to privacy and upholding strict control and regulation of data, as well as firm adherence to GDPR. By training a private LLM, security can be guaranteed.

  • Maintaining 'No code necessary' – Simplifai's no-code model allows businesses to seamlessly integrate to the platform, without the need for tech expertise, increasing efficiency and speed of use.

Showcasing a commitment to building services tailored to the specific and regulated requirements of insurers, Simplifai has also launched the Simplifai Reference Programme for advanced AI, establishing a customer reference board. The board has leading names within the insurance sector from Europe and Nordics, including Van Ameyde, CCN and Eika, and they are in talks with some of the biggest Indian Insurers to join the board. This will ensure product development is in line with customer requirements.

Jan-Michiel Cillessen, Group COO of Van Ameyde Group said: "Van Ameyde's Claims platform, ECHO, has already benefited from the best-in-class AI automation that the Simplifai partnership provides. In addition, Simplifai's expansion to GPT technology will further solidify our leading position in the claims handling space. In order to even consider Simplifai as a partner, we also needed to ensure their continued strategic focus on security and compliance, as well."

"The potential offered by generative AI is incredible, but a specially-built industry-specific GPT trained on insurance data is the only way to offset risks around security, data privacy and accuracy. InsuranceGPT grants us the ability to make our customers' employees even more efficient and effective, not to mention more valuable, while maintaining our commitment to privacy and security," said Bård Myrstad, Simplifai Co-Founder and CEO.

About Simplifai

Founded in 2017, Simplifai is a secure AI solutions company. Its AI Automation platform is used to create Simplifai Archiver, Claims Handling, Document Handling, Debt Collection and Customer Service solutions. With its headquarters in Oslo, Norway, the company has offices in Pune, India, the Netherlands, Sweden and Ukraine.

Spotlight

Spotlight

Related News

Core Insurance

Matic Insurance Launches New Partnership with Dart Bank

GlobeNewswire | September 12, 2023

Matic, a leading digital insurtech platform, and Dart Bank announced today a strategic partnership to provide P&C insurance products to Dart Bank customers. Under the partnership, Matic’s innovative insurance marketplace of 50 A-rated carriers will be integrated into Dart Bank’s customer offerings. Since its inception, Matic has transformed the landscape of the insurtech industry by embedding insurance into the home and auto ownership experience. Through this exclusive partnership, Matic will deploy home and auto insurance across Dart Bank’s mortgage originations, servicing, and banking channels. "This partnership represents a significant milestone in our pursuit of delivering meaningful solutions to the clients of Dart Bank that will enhance their daily lives," said Bryan Clark, Sr. Vice President of Mortgage Banking, Dart Bank. "This will be especially beneficial as we continue to incorporate technology innovation and digital solutions into our customer offerings." "Matic was built to cater to the dynamic nature of the banking industry, enabling a seamless integration of insurance across the customer lifecycle," said Matic CEO and co-founder Ben Madick. "We are thrilled to be an integral part of Dart Bank’s vision to streamline and enhance the banking and lending experiences." All Dart Bank clients are eligible for P&C insurance through Matic’s proprietary matching technology. In addition to home and auto insurance, Matic will offer umbrella, jewelry, flood, dwelling fire, and other personal lines of insurance to meet customer needs within the Dart Bank banking, lending, and mortgage servicing experience. About Matic Since 2014, Matic has changed the landscape of the insurtech industry by integrating insurance within the home and auto ownership experience. Today, Matic’s digital insurance marketplace has 50 A-rated home and auto carriers, as well as distribution partners in industries ranging from mortgage originations and servicing to banking, real estate, personal finance, and more. With a single-minded focus on advocating for policyholders, Matic has created an easy and transparent shopping process, saving customers hours of work and over 30% in premiums each year. For more information, visit matic.com.

Read More

Core Insurance

Higginbotham Joins Forces with Bourg Insurance

PR Newswire | October 25, 2023

Higginbotham, the largest independent insurance, financial and HR services firm headquartered in Texas and one of the top firms in the country, has joined forces with Bourg Insurance, a long-term family business with deep ties to the South Louisiana community. As Higginbotham celebrates its 75th anniversary this year, Chairman and CEO Rusty Reid credits careful, strategic growth for the company's long-term success. Under Reid's guidance, the company seeks partners with sterling reputations in their local markets and strong cultural affinities. At Higginbotham, we place tremendous importance on family — which is how we view our team — and on service to our community, Reid said. If you're looking around for a similar family- and community-oriented business partner, you have to be looking at the Bourg family in South Louisiana. Bourg Insurance President Brad Bourg, who runs the business alongside his brother Brennan Bourg, brother-in-law Chuck Leblanc — and third brother Bert Bourg, who has long been an important part of the business but is now taking a well-earned retirement — elaborated, "Our father, Claude 'Toby' Bourg, Jr., started this company back in 1958, and our flagship office is still located in our family hometown of Donaldsonville, Louisiana. It's a matter of real pride to us that so many of our clients come from word of mouth, because they know who we are." "They know we believe in community involvement and that we're service-oriented, which are two things that really work together," Brennan Bourg, who serves as vice president, agreed. "When you're locally conscious and active in your community, you know how to provide the personalized service that your clients deserve." "Of course, that's what drew us to Higginbotham," said Chuck Leblanc, who also serves as vice president while running the commercial lines department and managing the Donaldsonville office. "It's that family and community culture. We were approached by plenty of other firms, but in the end, we unanimously agreed that Higginbotham was most closely aligned with our way of doing business." The Bourg brothers — Brad, Brennan and brother-in-law Chuck — also pointed out that they are looking forward to the opportunities the collaboration with Higginbotham will provide to their clients, as well as to their team, who will be eligible to take part in a top-tier employee ownership plan. "We've been a small business for years," Brad explained. "With Higginbotham, we'll have technology and support to move that forward, providing the same services but on a larger scale." "Access to markets, scalability, professionalism — and of course, a great brand," Brennan agreed. "Higginbotham brings so much to the table, and we're thrilled to be adding their name alongside ours." For Higginbotham, the partnership with Bourg Insurance fortifies our existing footprint within Louisiana and provides significant opportunity for continued growth. "Our company has deep ties in this area, being here as long as we have," Brad explained. "With this alliance, Higginbotham gets a nice footprint throughout South Louisiana." "And they get us," Chuck concluded. "We're not retiring! Quite the opposite. We're looking forward to the future with Higginbotham, serving our clients just as this business has for the past 65 years." About Bourg Insurance Founded in 1958 by Claude 'Toby' Bourg, Jr. and his wife Edith, Bourg Insurance is a personal and commercial property and casualty, life and health insurance agency located in Donaldsonville, Louisiana, with additional offices in Prairieville, Chauvin and Baton Rouge, Louisiana. Now a Higginbotham partner agency, Bourg Insurance is run by Toby and Edith's sons, Brad and Brennan, and son-in-law Chuck Leblanc, as a family- and community-oriented business with a strong emphasis on personal lines and small to middle market companies in the real estate, restaurant and construction sectors, among others. As an agency built on relationships and personal service, Bourg Insurance has won numerous Distinguished Agency awards. About Higginbotham Employee owned and customer inspired, Higginbotham is a single source solution for insurance, financial and HR services. The firm was established in 1948 and ranks by revenue as the nation's 21st largest independent insurance firm. Serving thousands of businesses and individuals through locations coast-to-coast, Higginbotham's approach to finding insurance, employee benefit and risk management solutions is more individual and less institutional. By understanding customer priorities, eliminating inefficiencies and committing to transparency, Higginbotham is a place that leads with values so value leads.

Read More

Risk Management

INSURICA and Ascend Join Forces to Revolutionize Financial Operations in the Insurance Industry

PR Newswire | October 12, 2023

INSURICA, one of the largest privately held independent insurance agencies in the nation, has selected Ascend, the leading financial operations automation platform, to advance their commitment to innovation, elevate the client experience, and drive increased efficiency across their operations. As the industry's sole provider of financial operations automation software, Ascend will streamline INSURICA's billing, carrier payables, and financing workflows. By integrating Ascend's transformative technology, INSURICA aims to enhance their customer-centric approach while empowering their teams to dedicate more time to building valuable client relationships. We are constantly re-evaluating the way we do business, striving to deliver exceptional customer service and optimize our operations, said Kylie Hubbard, Director of Innovation at INSURICA. Ascend is a groundbreaking solution that has truly revolutionized our post-placement lifecycle for policies. With seamless software and automation, we have significantly improved customer service and streamlined our processes. Ascend's solution automates all accounts receivable (AR) and accounts payable (AP) tasks in the agency bill workflow. From invoicing to premium financing to carrier payables, Ascend simplifies the complex tasks associated with premium and commission management. This unified workflow provides real-time transparency and accelerates the speed at which INSURICA can bind and manage policies, all while prioritizing a superior customer payment experience. We founded Ascend with the goal of partnering with leaders in the insurance distribution channel to optimize operational efficiencies and elevate the client experience through automation, emphasized Andrew Wynn, Co-CEO of Ascend. INSURICA's commitment to innovation aligns perfectly with our mission, and we are honored to collaborate with them in pushing the insurance industry forward. About Ascend Ascend is the industry-leading provider of financial operations automation software, dedicated to modernizing the insurance industry's financial infrastructure. Ascend is the only solution designed to enhance agency management systems by streamlining the insurance life cycle for agency bill processes. By eliminating manual back office accounting tasks, improving cash collection cycles, and providing a best-in-class customer experience, Ascend significantly increases the productivity, efficiency, and profitability of agencies and brokerages. To learn more about how Ascend can transform your business, please visit www.useascend.com. About INSURICA Placing over $1 billion in annual premiums for our clients, INSURICA is among the 40 largest insurance brokers in the United States and is currently the 24th largest privately held independent agency in the country. INSURICA employs more than 600 colleagues in 33 offices located throughout Oklahoma, Texas, Arkansas, Kansas, Colorado, Arizona, California, Mississippi, Alabama, and Florida. We are constantly looking to expand our network with partners who bring additional value and expertise to the enterprise and our clients. Our focus on finding quality and experienced partners, coupled with the resources of Assurex Global positions INSURICA as one of the preeminent insurance brokerages in the country and further emphasizes our customer pledge that we "Specialize in You."

Read More