The History of Content Marketing

Infographic | February 23, 2020

Have you ever found yourself positioned against too many competing agents who have similar qualifications to yours? Have you ever been in a situation where your leads are looking for an AAI designated insurance producer? It comes as no surprise that the insurance market is a competitive one and is evolving substantially. As an insurance agent, you might have overcome many obstacles to be where you are right now. So how can you develop more as an agent? What can you do to provide your clients with more appropriate services? How can you differentiate yourself from your competitors?

Infographic | January 16, 2020

AI can improve productivity and help in decision making through training datasets. According to the survey of the Dataconomy, nearly 81% of 225 data scientists found the process of AI training more difficult than expected even with the data they had. Around 76% were struggling to label and interpret the training data.

Infographic | June 7, 2022

These statistics reveal how other insurance marketers are approaching the prospect of a successful business sphere. Consumers’ Journey Begins With an Online Search: 69% of insurance customers conduct research before making an appointment with a business, Over 50% of insurance customers conduct their research on mobile devices and 68% of consumers remain ignorant of businesses based on their requirements. This lets insurers convert such indecisive customers through relevant marketing campaigns

Infographic | January 15, 2020

Were you considering car coverage? Let the infographic inform you why automobile insurance is needed. Most people just choose the cheapest quote they receive for coverage, without really thinking seriously about what would be protected in case of an accident.

Infographic | April 14, 2021

Although the covid19 spread and the subsequent lockdown imposed will adversely impact the life insurers business in the short term, but with likely a change in consumer behavior and rise in demand for pure protection products given the uncertaninties, the medium term to long term impact may turn out to be positive for them. Insurers can do more to retain customers who are looking to switch providers.

Infographic | February 28, 2020

Think of this as your overview to GI. Guaranteed issue policies are unique, so you will want to have a clear understanding of what you are buying. There are 7 important warnings you need to know about guaranteed issue life insurance.