How Are Insurance Carriers Leveraging AI to Create Superior Customer Experiences?

enior insurance executives to explore the AI-enabled personalization of insurance products to increase customer loyaltyCustomer service is undoubtedly important to the modern, connected consumer. The chief differentiator between legacy carriers and the new breed of agile, digital-native insurtechs lies in the superior, efficient and omnichannel customer experience the latter are able to provide. While 2018 saw many legacy carriers conduct a host of pilot initiatives aimed at improving the customer experience, there is an imperative on the rest to act now in delivering interactive and personalized products, communications and experiences. Based on a 2019 Insurance Nexus survey, insurance executives believe that customer experience will see the biggest impact from the implementation of AI. While there are many barriers for carriers to effectively leverage AI, its potential for winning and retaining customers in the future is beyond doubt.
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OTHER ON-DEMAND WEBINARS

Using Continuous Digital Underwriting For Small Business WC Insurance

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The facts are clear. Small businesses comprise the vast majority of commerce conducted in the United States. Looking at just one line, they represent billions in workers compensation insurance premium, much of it untapped.Insurers competing in the workers compensation space for small business recognize the opportunity, but often find it difficult to adapt traditional underwriting approaches to a volume-based business (with lower premiums).
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The Great Retaliation: Why Risk Managers Should Heed New Trends in Workforce Sentiment

Think a pending recession that loosens up the labor market will resolve your workforce issues? Not so fast. Dr. Anthony Klotz of the University College London School of Management first predicted the Great Resignation in 2020. He now foresees lingering headwinds from a growing undercurrent of employee resentment and mid-level leader burn-out induced by a combination of post-pandemic work intensity and the influence of a job-hopping environment on those who stayed put. In this panel discussion, Dr. Klotz will share insights on the industries that are likely to experience above-average quit rates over the next two years. Discover how proactive management of team dynamics can be critical to boosting morale and retention amidst perceived or real salary inequity.
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On-Demand Insurance Webinar Highlights Benefits of Digital

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Tech-savvy customers expect insurers to offer digital access to services. Those who don’t are putting their business at risk. View the on-demand webinar, “Winning New Customers with Better Service: A Real-Life Case Study of Digital Transformation,” to learn how The Hartford digitized and simplified their surety application process
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Understanding the Insurance Consumer Journey

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Virtually all insurance shoppers start online. While many still ultimately purchase offline, we learn more every day about how consumers’ online activities impact their buying decisions. Understanding online behavior is becoming increasingly important as insurers push to reach more of the right prospects at the right time and create a unique brand experience. Technology has made it possible to map the consumer’s shopping journey, identify when and where they begin shopping, assess where they are in the process, and make ever-more-informed decisions on how to optimize the sales process around the consumer’s interest.
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