Royal Caribbean Group Creatively Uses RMIS to Boost Wellness

Insurance is a unique business. You help people protect their property, health and lives. And you need to constantly look for effective ways to perfect your message. Your competition is right behind you and your customers expect you to use completely different channels and tools to get in touch with them. Especially the one which they use on a daily basis. The problems you have to deal with to stay in the game must be giving you headaches.

Virtually all insurance shoppers start online. While many still ultimately purchase offline, we learn more every day about how consumers’ online activities impact their buying decisions. Understanding online behavior is becoming increasingly important as insurers push to reach more of the right prospects at the right time and create a unique brand experience. Technology has made it possible to map the consumer’s shopping journey, identify when and where they begin shopping, assess where they are in the process, and make ever-more-informed decisions on how to optimize the sales process around the consumer’s interest.

This CLE webinar will discuss the unique risks that cyber-related losses resulting from social engineering fraud, spoofing, phishing, and other computer related-scams--such as where scammers have convinced employees to transfer funds to them using executives' hijacked email accounts--pose to businesses and how to mitigate those risks with cyber/fidelity and other types of insurance coverage. Our panel will discuss recent case law and guide insurer and policyholder counsel on negotiating terms and exclusions, as well as explaining how computer fraud coverage works with other policies, to address potential losses.

If only our Homeowners and Auto Insurance Policies worked like Cyber Insurance! This was one of the most eye-opening webinars I have attended packed full of good (and reliable) information sourced from the experts who deal with the underwriting, mitigation, and sales of Cyber Insurance.