Forrester Total Economic Report Shows a 405% ROI on 6sense

July 15, 2019

Calculating ROI has become a requirement for any corporate investment, across all business functions. Gone are the days when B2B marketers could attribute their spend to “branding.” Today, they’re being forced to provide concrete spend-to-revenue analysis to justify their investments in people, technologies – and really, every inch of their marketing efforts. So the pressure is on (and heavier than ever) for B2B marketers to make super smart decisions about where they put their money.

Spotlight

Innovation Group North America

Innovation Group manages critical incidents in the car and home on behalf of the world's leading insurers, brokers and fleet managers, together with warranty and service plan provision for many OEMs and automotive dealerships, globally.

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Why use an insurance broker

Infographic | February 12, 2020

With the introduction of price comparison sites, business owners can find insurance quotes within minutes by answering a few simple questions. For someone who doesn’t have a lot of time or is looking for a cheap quote, these sites work well, but do they meet your insurance needs? Take a look at the infographic below to see why using an insurance broker could help secure the best deal for your business insurance.

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WHY CUSTOMER EXPERIENCE MATTERS FOR INSURANCE COMPANIES

Infographic | February 25, 2020

Customer experience (CX) has risen to a new level of importance in the insurance industry. Sure, customers still value price — but it’s not the only consideration. They also want a brand that builds trust and shows they care about their customers. In fact, a recent study by Accenture found that 46% of insurance respondents are "Quality Seekers.” These customers value superior service, automated transactions and personalization.

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7 Warnings About Guaranteed Issue Life Insurance

Infographic | February 28, 2020

Think of this as your overview to GI. Guaranteed issue policies are unique, so you will want to have a clear understanding of what you are buying. There are 7 important warnings you need to know about guaranteed issue life insurance.

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CAR INSURANCE AND THE IMPORTANT OF HIGHER COVERAGE AMOUNTS

Infographic | January 15, 2020

Were you considering car coverage? Let the infographic inform you why automobile insurance is needed. Most people just choose the cheapest quote they receive for coverage, without really thinking seriously about what would be protected in case of an accident.

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Travel Insurance claims – the path to perfect policy payout

Infographic | December 26, 2019

From time to time holidays don’t go to plan, baggage goes missing, flights are delayed or people are unwell, all of which mean it’s time to claim on your travel insurance policy.

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An insurance agent’s ultimate LinkedIn guide

Infographic | December 10, 2019

Insurance agent, is your LinkedIn profile complete? According to them, only half of users have a completely finished profile. Those who DO have a complete profile are 40 times more likely to receive opportunities through LinkedIn. That’s why we’re passing along this insurance agent’s ultimate LinkedIn guide. It’s a checklist in the form of an infographic, easy to follow and use, to get you up to speed.

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Spotlight

Innovation Group North America

Innovation Group manages critical incidents in the car and home on behalf of the world's leading insurers, brokers and fleet managers, together with warranty and service plan provision for many OEMs and automotive dealerships, globally.

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