Core Insurance, Insurance Technology

Broker Week 2022: A fine balancing act

December 19, 2022

Broker Week 2022: A fine balancing act
Customers are now accustomed to digital-first interactions, with Gen-X in particular expecting a frictionless experience. As a result, brokers are having to rethink how they engage with customers in order to meet these expectations.

Increasing competition from a fast-changing industry – through consolidation and new independent digital-only providers – means they must improve customer satisfaction to stay in the game. Ultimately, broker business success relies on engendering long-term relationships with customers (and partners) based on trust.

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LeadMD

LeadMD is the #1 performance marketing consultancy that leverages best-in-class technology to make your vision actionable and your outcomes measurable. Breaking down the typical siloes of technology and strategy, LeadMD collaborates with clients to increase revenues, align teams and engage ideal customers. We’ve helped more than 3,500 high-growth companies succeed by building revenue engines that scale on top of marketing and sales platforms like Marketo , Adobe, Salesforce.com and dozens of others.

OTHER WHITEPAPERS
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Institutional Investors and Corporate Carbon Footprint

whitePaper | December 27, 2021

Climate-aware institutional investors are assumed to affect the transition towards a low carbon economy by exercising their prerogatives as owners of global companies. Investors concerned with climate change can influence investee companies’ carbon footprint by voting at shareholder meetings on climate-related issues and by actively engaging with executives and board members. The authors study to what extent institutional investors’ ownership affected corporate carbon emissions in 68 countries for the period of 2007 to 2018.

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Reimagining insurance benefits for a changing workforce

whitePaper | June 7, 2022

Can traditional L&A carriers—the old faithful faces of the insurance industry— really take on new market entrants and nimble InsurTechs to re-shape the face of group and worksite benefits? With the right tools and mindset, the answer is yes. Hailed as “the Great Resignation,” the workplace attrition crisis during the COVID-19 pandemic saw millions of workers across the globe re-imagine their working lives and leave their employers in search of something new. It would be natural to think of this trend as a negative, triggering a universal business-critical challenge. But dig deeper, and a significant opportunity emerges for employers to reassess the way they attract, retain and value their workforce—and for providers to reimagine the products, such as life and group insurance, that enable this. With no obvious end in sight for a trend hallmarked by frequent job changes and the enduring nature of the gig economy, group carriers would do well to think about how they will now adapt to the evolving employee benefits market. – for both active employees and those that are leaving or have left traditional employment.

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Global consumer insurance insights

whitePaper | June 23, 2022

We asked 2,000 insurance consumers from around the world what they feel P&C insurers are doing well, what their buying preferences are, and in what areas the industry can improve. The in-depth feedback and rich data about how consumers are engaging with the industry, their willingness to switch providers and what they think of insurance innovations offer significant strategic opportunities for carriers regionally and globally.

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Fleet EV adoption 2022: Are UK businesses adapting to the accelerated electric vehicle revolution?

whitePaper | March 10, 2022

Whilst largescale fleet and leasing companies are leading the ascent on new EV purchasing, a significant number of businesses are yet to introduce EVs to their fleets. This whitepaper focuses on how businesses are adapting to the accelerated EV revolution and attitudes towards electrification.

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Important Considerations for Independent Agents Today

whitePaper | December 21, 2021

It would be imprudent, however, to suggest that change isn’t coming. If nothing else, the pandemic has brought about a whole new set of unexpected financial challenges – which means consumers are looking for more choice than ever before. This pandemic has also demonstrated the overarching value proposition of insurance. In turn, this means we’re seeing savvy agents broaden their targets, so they’re not only focused on the more affluent middle classes but instead finding creative and impactful ways to reach those largely underserved segments.

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Improving the Speed and Efficiency of AI-Enabled Damage Assessment in Insurance

whitePaper | May 16, 2022

The combination of high-resolution aerial imaging and artificial intelligence has practical applications for multiple use cases, such as manufacturing defects detection, environmental impact studies and planning, urban vegetation mapping, and precision agriculture. Now, as major natural disasters have increased, the insurance industry is using aerial imagery and AI for damage assessment. This is part of an expanded focus on post-event analysis that uses data, AI, and analytics to understand risk mitigation. Aerial imagery and AI can help address varying spectral bands of resolutions and other factors that the human eye cannot easily connect.

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Spotlight

LeadMD

LeadMD is the #1 performance marketing consultancy that leverages best-in-class technology to make your vision actionable and your outcomes measurable. Breaking down the typical siloes of technology and strategy, LeadMD collaborates with clients to increase revenues, align teams and engage ideal customers. We’ve helped more than 3,500 high-growth companies succeed by building revenue engines that scale on top of marketing and sales platforms like Marketo , Adobe, Salesforce.com and dozens of others.

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