Insurer continues its sponsorship of IBAC advertising campaign
insurancebusinessmag | June 12, 2019
The Insurance Brokers Association of Canada (IBAC) has announced that Saskatchewan Mutual Insurance (SMI) has continued its sponsorship of the organization’s Broker Identity Program (BIP) national advertising campaign.In a statement, IBAC said that SMI will continue its sponsorship of the campaign at the full partner level. The BIP campaign aims to raise awareness on the significant value that insurance brokers provide for their clients in terms of choice, advice, and advocacy.