ProMetrix: Tackling Data Currency for more Confident Underwriting

Insurance claims are a key moment of truth for policyholders where carriers have an opportunity to either make a positive impression and increase satisfaction and renewals, or deliver a frustrating experience that alienates customers and makes them consider alternative insurers. In this Age of the Customer, policyholders demand personalized communications with a seamless end-to-end experience rather than a fragmented and confusing journey.

It’s either strategic planning season at your company or it soon will be. For insurers, strategy time means renewed, intensified focus on underwriting appetite. Simply put: what business will you strive to win for the next 3-5 years? Many senior line, territory, and segment leadership teams probably won’t discuss much else this summer and fall. But do you have the data to start that discussion? Can you recognize emerging opportunities for profitable growth? Are you relying mostly on your current book or chasing the most recent headline in lieu of having the best information?

Invest in building a better relationship with your clients and prospects. Go a step ahead, by sending them digitally handcrafted postcards! Bring a smile on their face, make their occasions memorable and most importantly make them feel special! Moreover you can also use these postcards for Insurance Email Marketing which can act as a great sales tool for Insurance business. Know the small tits and bits of customer relationship management with InsuredMine. Do you know as per recent studies, the most effective communication is a handwritten message or a postcard. It’s time to try it for your customers. That is why InsuredMine has integrated with Thanks.io for providing this privilege to our users, so that they can send personalized digitally hand-written cards to their customers. Know more about this latest integrations from Raution Jaiswal, Cofounder InsuredMine and Shane Ryser ,Director of Training Thanks.io

The Financial Conduct Authority’s proposed introduction of a new Consumer Duty has the potential to shift the balance further in the direction of consumers’ rights, setting new standards for insurers, intermediaries and for the wider financial services industry that will go further than the existing mantra of treating customers fairly. Firms will have to put themselves in their customers’ shoes, with an emphasis on outcomes, in what could amount to a legally enforceable duty of care.