8 Traits of the Best Insurance Marketplaces

November 21, 2019

The infographic explains what to look for in quality insurance marketplaces, in order to raise awareness to the importance of selecting it well

Spotlight

Harleysville Insurance

Harleysville is a member of the Nationwide family of companies and a leading regional provider of insurance products and services for small and mid-sized businesses, as well as for individuals, and ranks among the top 60 U.S. property/casualty insurance groups. We specialize in insuring small businesses and we're known for creating strong, lasting relationships with our customers.

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Insurers and Consumers in Covid-19 Markets: Too Many Missed Connections

Infographic | April 14, 2021

Although the covid19 spread and the subsequent lockdown imposed will adversely impact the life insurers business in the short term, but with likely a change in consumer behavior and rise in demand for pure protection products given the uncertaninties, the medium term to long term impact may turn out to be positive for them. Insurers can do more to retain customers who are looking to switch providers.

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Insurance Marketing Statistics, You Should Know to Begin!

Infographic | June 7, 2022

These statistics reveal how other insurance marketers are approaching the prospect of a successful business sphere. Consumers’ Journey Begins With an Online Search: 69% of insurance customers conduct research before making an appointment with a business, Over 50% of insurance customers conduct their research on mobile devices and 68% of consumers remain ignorant of businesses based on their requirements. This lets insurers convert such indecisive customers through relevant marketing campaigns

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Auto Insurance Quick Facts: Types of Coverage in Florida

Infographic | January 31, 2020

Since FL law only requires PIP coverage, many people don’t realize their insurance doesn’t provide the coverage they need until it’s too late. Here are a few things you need to know about accident coverage in the state of Florida.

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Life insurance: Who should get it?

Infographic | December 15, 2019

64% of people say they haven't bought life insurance because it's too expensive, yet they overestimate its true cost by more than double. The sooner you buy life insurance, the less it may cost over time. Having life insurance may make sense for these individuals.

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Professional Indemnity Insurance Explained

Infographic | December 17, 2019

All too often, the same question is asked. What is Professional Indemnity Insurance? Given how many professionals work in Australia, it’s benefits should be more well known. In this infographic, professional Indemnity Insurance is explained simply and easily so you can get the most out of your business insurance.

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WHY CUSTOMER EXPERIENCE MATTERS FOR INSURANCE COMPANIES

Infographic | February 25, 2020

Customer experience (CX) has risen to a new level of importance in the insurance industry. Sure, customers still value price — but it’s not the only consideration. They also want a brand that builds trust and shows they care about their customers. In fact, a recent study by Accenture found that 46% of insurance respondents are "Quality Seekers.” These customers value superior service, automated transactions and personalization.

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Spotlight

Harleysville Insurance

Harleysville is a member of the Nationwide family of companies and a leading regional provider of insurance products and services for small and mid-sized businesses, as well as for individuals, and ranks among the top 60 U.S. property/casualty insurance groups. We specialize in insuring small businesses and we're known for creating strong, lasting relationships with our customers.

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